Camp48
A pop-up restaurant experience for camp enthusiasts.
Project Type: Branding
Role: Research, Prototyping, Testing
Team: Olivia Glazier
Project Type: Branding
Role: Research, Prototyping, Testing
Team: Olivia Glazier
The restaurant moves all over the continental US, giving everyone the opportunity to search for it at various trailheads.
The menu will be fairly simple to make sure all ingredients are available in every location but will also feature some classic camp favorites.
All food packaging is recyclable and any unnecessary packaging is eliminated to reduce the amount of waste.
The patch signifies the end of the users journey and adds an extra incentive to find the restaurant.